Plant of the month – Jully: everlasting picardii

The spanish everlasting flower is a variety of Helichrysum that only grows in Andalucia (Spain), in particular in the Doñana national park. The everlasting Picardii has branched, twisted stems with elongated, narrow leaves forming silver-green bushes covered with fuzz. The flowers are grouped into terminal panaches at the top of the stems. They illuminate with a brilliant sun yellow the grayish hardwood beds.

Harvesting of aerial parts of wild plants is done manually with the sickle during the blooming period in July in the Doñata Natural Park (Andalusia). The harvest is controlled because the plants are protected. The flower heads are then extracted in concrete, then in absolute.

The term “Helichrysum” comes from the Greek helios (sun), and chrysos (gold) in reference to the color of the flower. Its name “everlasting” would be directly linked with the exceptionally long preservation of dry bouquets. Attribute of the gods, she celebrated the Greek god Apollo and the Roman goddess Minerva. In Ancient Greece, everlasting flowers were braided into crowns to honor the god Apollo. A symbol of eternity, picking everlasting on Saint John’s Eve has long been part of a special ritual.

Used for many years in perfumery, the everlasting absolute is found in the heart of chypre fragrances in combination with floral compositions or ambery scents. The everlasting picardii releases a fragrance that is both fascinating and rich, with herbaceous, spicy, and fresh facets. It also has a terpene facet that differentiates it from the Balkans everlasting. Its use brings an ancient and traditional feel to all compositions.

To know more about Everlasting Picardii, see our page

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